This morning, H&M confirmed its newest designer collaboration, with Italian vogue model Moschino. Information of the collaboration was first revealed late on Saturday night at Jeremy Scott’s 11th annual occasion held on the Coachella music competition. The announcement, which is all the time one of the vital anticipated on the style calendar, signifies that Moschino will comply with within the footsteps of the massively profitable 2017 Erdem collaboration, with a group together with womenswear, menswear and equipment.
After Scott’s long-standing collaboration with adidas led to 2017, this partnership will supply followers an opportunity to snap up his collections once more at a extra accessible value level. Costs will vary from roughly £25 to £300. “There’s a silver sequinned parka gown,” Scott informed Vogue. “Denim items are all twisted into one thing else. Puffers and jackets are reconfigured into cropped issues or double-long issues. There’s a sportswear-with-evening type of feeling, like a hockey jersey with a prepare.”
Moschino joins a powerful historical past of vogue homes which have collaborated with the high-street model, since Karl Lagerfeld did it first in 2004, together with Balmain, Marni, Kenzo and Versace. The (typically star-studded) campaigns and launches every year are as tailor-made by the respective designers because the collections are, so it stays to be seen who Scott – who boasts a legion of celeb followers and associates – will enlist to guide his.
The Moschino x H&M assortment shall be out there on-line and in-store from November eighth.